All Blogs

Fragrance oils shelf life matters. We break down how to store them, what to look out for, and when it’s time to replace.

Here’s a closer look at how you can position your business for success with the trends of 2025.

Storytelling Around Products Isn’t Just a Marketing Tool

In today’s marketplace, eco-friendly products are more than just a trend—they have become a necessity. With increasing environmental concerns and consumer demand for sustainable options, offering eco-friendly candles is a...

The holiday madness is over. The last orders are out, the wrapping paper is tucked away, and maybe—just maybe—you’ve found time for a leftover cookie and some tea. But before...

Candle Shack’s “CANDLE Calm” Methodology: Practical Strategies for Stress Management and Productivity 

Here are five practical and effective ways to make your products stand out.

Here’s a closer look at what to consider when prepping for a Christmas fair or market, complete with essential formulas to get your numbers right. 

Our Lab team has designed a range of festive candle recipes to inspire and delight your customers, using dye mixing to create colours that stand out this season. 

As the festive season approaches, candle makers are often inspired by the scents and imagery of Christmas treats like mince pies, gingerbread, and puddings.

After researching this winter's coolest trends, we've crafted a collection of complementary winter candle recipes – perfect for adding a touch of luxury, sustainability, and trend-conscious fragrance to your product...

As winter approaches, it’s the perfect time to refresh your product line with fragrances that capture the season and resonate with your customers.

Follow these top tips to turn your Christmas market stall into a festive, buzzing hotspot!

In this article, we’ll look at the benefits of introducing wax melts into your line and highlight their unique selling points and how they can help your business.  

According to Duncan, our CEO, the key to success lies in embracing the season’s demand for comfort and relaxation... Ready to maximize your seasonal sales?   

Whether you're looking to expand your product line, enhance your online presence, or boost customer engagement, there are several low-cost, high-impact ideas that can make a significant difference.

For candle businesses, the festive season is no ordinary period; it's the busiest time of the year.

As the festive season approaches, candle brands have an exceptional opportunity to capture the market with Christmas-themed products.

Let’s explore some of the key hurdles candlepreneurs face during peak season and provide practical strategies for overcoming them. 

In this guide, we’ll explore sustainable supplies that can help you create planet-friendly candles without compromising on quality.

Your logo helps people identify your products and marketing materials, but it's only one visual element of your brand.

Discover the best waxes for your candle-making business with our expert recommendations to elevate your products and maximise quality.

Cotswold Candle Co was thought up by founder Polly Oswald after moving from the big city to the Cotswolds.

Here’s everything you need to know about what a UFI is, how to generate it, and what to do with it.

Be the first to know what candles, diffusers, and wax melt trends customers will look for this Christmas 2024.

Market Environment for 2024

Choosing the right wax is crucial for candle makers, as it significantly impacts the final product's performance and aesthetics

As part of our livestream series, we shared some insights into the intricacies of using fragrance oils in candles.

Unlocking the Secrets of Home Fragrance Diffusers Welcome to the world of home fragrance diffusers! In a recent livestream, Duncan, the CEO and head of innovation at Candle Shack, shared...

Food imitation regulations are designed to prevent products that look or smell like food from being mistaken for actual food.